Built by operators, for operators

Reply to every Google review. Even at 2am.

An AI that learns your voice and writes replies that sound exactly like you wrote them — in 95+ languages, in seconds, around the clock. So you can stop drafting "thanks for the kind words" at midnight and get back to running your business.

95+
Languages, day one
2.1 sec
Avg AI draft time
24/7
Always on, even at 2am
Posting replies live
Salon owner reading a Google review reply on her phone
★★★★★
Maria L. · 2 minutes ago
"Best haircut I've had in years! Sarah really listened to what I wanted..."
REPLIED IN 2.1 SEC
Maria, this just made our whole day! 🥰 Sarah is going to be over the moon...
The Problem

You meant to reply.
The week got away from you.

Every unanswered review is a customer Google didn't recommend. Here's what falling behind actually costs.

A frustrated business owner holding their head while looking at a laptop
  • Reviews pile up unanswered. 47 reviews. Three of them unhappy. Replying feels worse than ignoring them.
  • Tone is inconsistent. Five different people wrote your replies. Customers can tell.
  • Negative reviews bleed. The 2-star is the first thing every prospect reads. Costs you 12 customers a week.
  • Multi-location nightmare. Each location its own feed, its own complaints. You haven't logged in in a month.
  • Hiring an agency is overkill. $1,500/mo to outsource the writing to interns.
  • Generic AI sounds fake. "Thank you for your kind words" — customers spot it from orbit.
How It Works

Four steps to never miss a review again.

No spreadsheets, no SaaS-bloat, no learning curve. Connect once and we handle the rest forever.

Most customers go from signup to first published reply in under 12 minutes.

Local business owner working in their shop
Step 1 1

Connect your Google Business Profile

One click. We pull every review you've ever received, plus everything new the moment it lands. No CSVs, no scraping, no integrations to maintain.

Step 2 2

Show us how you talk to customers

Paste 3–5 examples of replies you've written — the warm ones, the apologetic ones, the funny ones. Five minutes. The AI learns your voice the way a new staff member would, just instantly.

Step 3 3

Replies arrive fast

Every new review triggers a draft in your dashboard, inbox, or phone. The review, the reply, one-click edit. See the demo →

Step 4 4

Tap and publish

Approve and we publish to Google. Edit if you want. Or auto-publish 4–5★ replies and never look at them again. Tour the dashboard →

Hand holding a smartphone in a bright office
Features

Built for the way you actually work.

Approve from your phone in two taps. Or set rules and let the AI run.

  • Multi-location inbox. One feed for every location, filterable by store, rating, sentiment.
  • Brand voice trainer. 90-second questionnaire mirrors your tone. No template-y AI feel.
  • Auto-publish rules. 4–5★ flies, 1–3★ holds for review. Configurable per rating tier.
  • Negative-review workflow. Measured, accountable replies. Never defensive. Tags for in-person follow-up.
  • Acceptance log + audit trail. Every reply timestamped, IP-logged, exportable.
  • Sentiment routing. Urgent or angry reviews route to a separate workflow with human-in-loop default.
Why TheAutoReply

Built for owners tired of being sold to.

Most agencies that "manage your reviews" charge 30× what we do. They hand the actual writing to an intern.

Marketing agency that "manages reviews"

— what most local businesses do

  • $1,500–$3,000/mo · 12-month contract
  • Account manager you'll meet quarterly
  • Replies actually written by interns
  • Generic copy that doesn't sound like you
  • Replies in 24–72 hours
  • You still have to chase them down

TheAutoReply

— what 30 minutes of setup buys you

  • $49/location · no contract · cancel anytime
  • No account manager. We don't have a CSM team.
  • AI trained on your voice, your phrases
  • You sound like you — because we mirrored you
  • Drafts ready in under 5 minutes
  • Approve from your phone in 2 seconds
The Cost of Staying Silent

What unanswered reviews actually cost a small business.

Every number sourced. Every percentage industry data, not our marketing.

49%

of local-search ranking is review-based

Review count, recency, average rating, and response rate weighted as nearly half of your local pack visibility.

BrightLocal Local Search Ranking Factors
73%

of consumers won't trust a silent business

Even great reviews get discounted when the business never responds. Silence reads as "they don't care."

Trustpilot Consumer Trust Report
12 days

average SMB response time

By the time the typical owner replies, six prospects have read the unanswered review and three booked elsewhere.

ReviewTrackers Industry Benchmark
$1,200

monthly revenue at risk per location

For a typical $50k/mo local business, even a 2.4% conversion drop is $1,200/mo — 24× the cost of TheAutoReply.

Industry composite
Stories From Operators

Built by people who actually run businesses.

Not a Silicon Valley script. Real operators using the tool, sharing what changed.

"I genuinely forgot I had unanswered reviews because there aren't any. The AI sounds more like me than I do when I'm tired."

Allison K.
Salon owner · 3 locations · Michigan

"Our response rate went from 40% to 100% in two weeks. Google rankings followed. Patient acquisition is up. I'm not exaggerating any of this."

Dr. Marcus B.
Family dentist · Suburban practice

"Half my reviews are in Spanish and the other half are in English. Before TheAutoReply I was using Google Translate and sounding like a robot. Now my Spanish replies sound like me — but actually fluent."

Lucia R.
Restaurant owner · Texas
Pricing

One price.
Everything included.

No "starter / pro / enterprise" maze. The same product whether you're one location or twenty.

Volume discounts kick in automatically beyond ten.

14-DAY FREE TRIAL · CANCEL ANYTIME
$99/mo

— per location, billed monthly. Cancel anytime.

Start your 14-day free trial →

A card is required to start your trial. We don't charge until day 15.

Securely billed through Stripe
Better Deal · Most Owners Pick This

Or get TheAutoReply free.

The FrontDesk Global Bundle includes TheAutoReply plus 5 more SMB tools — TestimonialCollect, PreventNoShows, FreshLocalSEO, ReplaceReceptionist, CustomerRetentionAI — for $599/mo per location · save $295/mo vs buying separately. 10% off each additional location.

Get the Bundle →
FAQ

Every question we get before signup.

The honest answers — including the ones we wish you wouldn't ask.

Does it actually sound like me, or like a chatbot?

The 5-minute voice trainer captures your tone, vocabulary, words you'd never use, and phrases you always use. The AI is constrained to that profile. Owners regularly forget which replies they wrote and which the AI drafted within a week of starting.

What if the AI says something wrong?

By default, every draft requires your approval before publishing. You can edit, regenerate, or skip. Auto-publish is opt-in per rating tier. We also block specific words you flag as off-limits.

Is my customer data used to train AI models?

No. We use Anthropic's Claude family of models. Inputs are processed only to return a draft to you — they're not retained for training. We don't sell or share your reviews.

How does it handle 1-star angry reviews?

Differently. Negative reviews route to a separate workflow: the AI drafts a measured, accountable, non-defensive reply, surfaces the customer's specific complaint, and tags the review for your in-person follow-up. Auto-publish is disabled for these by default — anything below 4★ always holds for your call.

Can I cancel? Do you have contracts?

Cancel any time from your dashboard. No contracts, no setup fees, no hidden charges. Your account stays active through the end of the billing period and you can export every reply we've drafted as a CSV before you go.

Does it work in languages other than English?

Yes — 95+ languages, day one. The AI replies in whatever language the review was written in, in your voice. No Google-Translate stiffness.

How does this compare to my marketing agency?

Most agencies charge 10–30× what we charge, mostly for human labor we replace with AI. Useful if you want a quarterly strategy review with a real human. Not useful if you just want your reviews answered before lunch.

What about HIPAA / regulated industries?

If you're in healthcare, we offer a BAA addendum. We don't process protected health information by default — review text usually doesn't contain it — but talk to us before signing up if you have specific concerns.

Reviews are sales.
Sales are at 2am.

Every unanswered review is a customer your competitor is winning.
Stop letting that happen.

Try it free →