Should you respond to reviews on Yelp and Facebook too, not just Google?

Short answer

Yes. Google is usually the priority for local businesses, but customers read and leave reviews on Yelp, Facebook, and industry sites too. A consistent presence and response habit across the platforms your customers use protects your whole reputation.

How to prioritize

• Start with Google — it's most visible for local search.
• Cover the other platforms where your customers actually are.
• Keep one consistent brand voice everywhere.

You don't have to be on every site, but ignoring a platform your customers use leaves a blind spot. Consistent, cross-platform responsiveness is what a well-managed reputation looks like.