How do you manage reviews across multiple locations?

Short answer

Centralize monitoring so every location's reviews flow into one place, keep a consistent brand voice across all of them, and use automation to keep response times fast everywhere — manual replying doesn't scale past a couple of sites.

Multi-location tips

• Monitor all profiles from one dashboard so nothing slips.
• Enforce one brand voice while allowing local specifics.
• Automate routine replies; route sensitive ones to the right local manager.

The more locations you add, the faster manual responding breaks down. Consistent, automated, voice-matched replies are what let a growing business keep every location's reputation tended without hiring a person per site.