Can you offer discounts or incentives for Google reviews?

Short answer

No. Google's policies prohibit offering incentives — money, discounts, freebies, or gifts — in exchange for reviews. Incentivized reviews can be removed, and the practice can also run afoul of FTC rules on endorsements.

What's allowed vs not

• Not allowed: "Leave us a review and get 10% off." That's incentivized and against policy.
• Allowed: asking every customer for honest feedback with no strings attached.

If you want more reviews, the compliant path is simply asking more consistently and making it easy. Incentives risk your reviews being wiped and your profile flagged — not worth it.