Does your star rating affect where you rank?

Short answer

It's a factor. Google considers your average rating alongside review count and other signals, and a higher rating also lifts click-through — people simply click the 4.7-star result over the 3.9-star one, which reinforces your position.

What to know

• Rating is one input, not the only one; distance and relevance still count.
• The combination of a solid rating and a healthy review volume is what helps most.
• Click-through from a strong rating is an indirect ranking benefit.

You can't manufacture a rating, but you can earn a better one by fixing what drags it down and asking happy customers consistently. Both the number and the reviews behind it matter.